Today’s entrepreneur, employee, manager, and CEO will achieve their greatest successes by succumbing to the neurological function of the right side of their brain; the side associated with pattern recognition, imagination, colour, spatial manipulation and artistic ability.
Style wins. Organizations once solely competed on price and quality, but now style holds a place on the competitive landscape never held by function.
Designers win. An individual’s “softer” skills are in high demand; Tomorrow’s organization will need designers, creators, inventors and innovators in leadership roles.
The linear, analytical and logical thinkers that were winning yesterday, will need to learn new skills…They have to learn to think ‘Right’!
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